Social media (def) - the sharing of information and content between people and groups.
Too many companies treat social media as just the "in" thing. It's not. It's the future of the Internet. And, it can greatly help your company in many ways when used effectively.
We offer both social media training and a very complete range of social media services
- Marketing and PR – Utilizing social media to reach and expand your audience and reduce costs.
- Article marketing – What you write and how you relate articles and topics to each other to gain attention. We also provide article writers, when needed
When developing a social media strategy, it is imperative that you have a specific goal in mind. It might be reinforcing (or creating) your brand, driving traffic to your website or even improving your search engine rankings. Given the complexity and multitude of social media sites, it’s imperative that you develop and implement a well-conceived strategy. For without this strategy, your time, money and efforts may well be wasted.
When working with clients, we have found it easier to develop a strategy by dividing social media into different areas. These areas include:
• Social News Sites
• Social Networking
• Social Media Sharing
• Article Marketing Sites
• Social Knowledge
• Search Engine Optimization
With the exception of the last category, there are many social media
sites in each area. Knowing how to utilize the strengths of the sites
you choose will greatly help you develop an effective strategy to attain